French fashion house Givenchy running since 1952 and during that time, thanks to the muses designer Hubert de Givenchy Audrey Hepburn, the style of the brand is the embodiment of the highest quality of French chic. Later, it became apparent not only in clothes and accessories, but also cosmetics Givenchy impregnated them. She became one of the most recognizable brands in the beauty industry through design packaging unchanged letter G and its cult "Prism" - the four shadows, powders and other means.

Total recognition

In the beauty industry, despite its versatility and a wide range of different brands, some brandy, which produce decorative cosmetics and care about the same amount. It is the exception rather than the rule, because normally one main line, other accessories. The same applies to Givenchy, from the very day of its foundation the cosmetic department of the brand to bet on makeup than care, and achieved great recognition.

Today, make-up made by Givenchy brand one of the leaders in sales. Cosmetics applied to the podium shows the French house to fashion week, is widely used in photography, and thanks to the cooperation with famous brand women successfully retains its target clientele. For many years, a person representing Givenchy funds in the international market is the American actress Liv Tyler, whose fragile beauty, evoke associations with Snow White fits perfectly into the concept of the brand, which produces an enviable range of decorative products for the face.

Givenchy product line

Givenchy Creative Director Nicolas Dezhen is in charge of the cosmetic branch brand more than a decade, during which it year after year demonstrates the need to create a smooth, radiant face and the tone of his designation relief. To allow the largest possible number of women become more beautiful with the help of makeup Givenchy, Dezhen includes beauty collection proofreaders tone primers fluids light texture for a natural glow face, as well as compact powder, bronzer and blush, which for "prismatic" tradition together four shades with the effect of silk or satin or luxurious pearlescent glow.

In great demand in the cosmetic line brand enjoys legendary red lipstick, Rouge Interdit, which eventually evolved and transformed in lip gloss easier watery texture without loss of durability and quality.

Mascara Givenchy is also one of the leaders in the segment of cosmetics class "luxury" to which women have resorted to extreme lengthening eyelashes and increase their volume only cosmetic.

For skin care Skin Care as a habit   Givenchy produces intense caring and moisturizing cream for day and night use, for application to the skin around the eyes with a roll with the effect of cooling and lifting. There are anti-aging serum Internal and external aging: it is necessary to think in advance   and to preserve youth Keeping youth - proper nutrition and a healthy lifestyle   skin soft tools for make-up remover and effective cleansing pores, matting lotions. Cosmetic Facial Care by Givenchy designed for women from adolescence and to the category "50+".

Recognizable and beloved makeup Givenchy makes it unique concept prism. Tint (for example, powder, bronzer), eye shadow and other cosmetics are located in a compact case in four different shades. They are almost always different from each other or to the tone selected by a related principle, for example, when combining two shades of powder pink and two shades of brown. The secret to the success of any cosmetic prism - its universality. Unlike many other brands, Givenchy makes the choice of a woman deciding exactly how it should be a shade of powder to use in a given season. The brand offers four shades from which to choose those that like more or to enjoy all at once, mixing them on the skin and the effect of achieving a more natural makeup.

In looking after cosmetic series Givenchy have the means for men. This is not only a standard set of shaving, but also an effective means to exfoliate the skin, eye cream, means for lifting and moisturizing the skin.

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